What to Blog? - Good Question

One question we get from contractors often is - “What should I blog about?” 
Good question.  Let’s see if I can give you a good answer. 

A blog is a new format to share “news”.  What is “news” is pretty subjective, but that’s the beauty of the internet, if you don’t find a blog or website newsworthy, then you don’t have to read it.  That said, if you think something is newsworthy, great, blog about it.

Some suggestions for contractors or designers -

  • Open House - talk about an upcoming Open House you are hosting
  • Trade Show - tell people where you’ll be, what contest you’re offering, invite them to come by 
  • Community Event - talk about one you’re participating in, even if it’s for a favorite charity
  • Post Event - after the event is over, talk about what you did, what was interesting, surprising, or even disappointing
  • Green - it’s the new buzz word.  If you’re doing something in this area (a project, your business, your home), talk about it
  • Designers - talk about a particularly nice design feature you’ve done, show pictures, talk about how the client loved it, quote them too
  • How To - talk about a fairly simple home repair or project that homeowners can do, include pictures or video if you’re ready.  It makes you the expert & if they struggle, maybe they’ll call you to take over.
  • You - if nothing else, talk about you & what you’re doing, build a relationship with your future clients.  If they like you, they’ll hire you.

Hopefully these ideas will give you a start.  Go ahead, have fun with it. 
Let us know what you’ve blogged about.  We’d love to hear about it & read it.

2 Responses to “What to Blog? - Good Question”

  1. Teresa Says:

    Great information here. Helps clear up the “why blog” questions so many of us may have.

  2. Carole Says:

    We’re having our website built professionally after trying to go it alone. This gives me ideas about starting a blog on my site. Great info!

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